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Earn Stars at participating Starbucks stores and at Starbucks Store online with purchases of At-Home coffee and tea products such as packaged coffee, Starbucks VIA® Ready Brew, Starbucks® K-Cup® Packs and Verismo® Pods, and Teavana tea tins. Also earn Stars with purchases of Tazo teas on Starbucks Store online.

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Starbucks VIA® Ready Brew Italian Roast

My Starbucks Rewards
1 Star
Subscription Item:
50 count
A 50-count pack of bold, full-bodied dark roast coffee, worthy of the Italian tradition and ready in an instant.
Availability:  This item is in stock.
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At last there's an instant coffee you can enjoy at home that's as good as fresh-brewed Starbucks® coffee.

With Starbucks VIA® Ready Brew Decaf Italian Roast, you never have to be without the rich aroma and smooth taste of 100% arabica coffee. Just tear open a packet, add hot water, wait 10 seconds, and stir. Then enjoy the delicious dark roast coffee with that sweet, smoky flavor. And by ordering our bulk 50-count pack, you save on cost and reduced packaging. Now that's instant satisfaction.

Did You Know?

All Starbucks VIA® coffees are made with the same quality coffee beans as our whole bean coffees and are also produced under the guidelines of our C.A.F.E. (Coffee and Farmer Equity) Practices.

Blonde Medium Dark

Full-Bodied & Bold

Tasting Notes Roasty & Sweet

Region multi-region

It doesn't matter where you are—on a camping trip, a boat or even at the office—it's always easy to make a cup of Starbucks VIA® Ready Brew. Just follow these steps to instant satisfaction and a perfect cup of coffee.

  1. Pour in packet.
  2. Add hot water.
  3. Stir and enjoy.

Each coffee requires slightly different amounts of time and temperature during the roasting process to create a cup at its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles so you can easily find your desired flavor and intensity.

  • Blonde: Blonde-roasted coffees have a shorter roast time, lighter body and mellow flavors.
  • Medium: Medium-roasted coffees are balanced with smooth and rich flavors.
  • Dark: Dark-roasted coffees feature a fuller body and robust, bold flavors.


by PowerReviews

(based on 342 reviews)

Ratings Distribution

  • 5 Stars



  • 4 Stars



  • 3 Stars



  • 2 Stars



  • 1 Stars




of respondents would recommend this to a friend.

Reviewed by 342 customers

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Best choice of instant coffees when travelling

By Sawtooth Hiker

from Hailey, idaho

Use this instead of what most hotels furnish.

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By kim

from DE


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(2 of 2 customers found this review helpful)


Excellent traveler comoanion

By Mash21

from Tampa

On the road and out of the country, when no Starbucks is around and no other good coffee those come in handy. Really nice job!

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Good tasting

By Reeree

from Bellingham WA

The ease of using VIA makes it worth buying and the price is right

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Great for Iced Coffee

By Jizo

from Newport Beach, CA

In lieu of having to brew coffee and then chill it, I've found that these instant packs are great for making Ice'd coffee. It tastes just like when you get it in the store. I also will mix-in with my protein shake, for a good tasting pre-workout supplement.

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Perfect brew

By Seattle coffee gal

from Sitka, AK

Most reliable way for my 91 year old mother to have a delicious cup of coffee every time. She lives alone and doesn't need to brew a pot of coffee for herself, so VIA saves her money too.

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I always have this in the house.

By Extra ice

from Appleton, WI

I use my Via to make my own version of an iced mocha! Yum!

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It's There When I Need It

By J the traveller

from Dallas

Via-Bold is a perfect travel companion. Often when I am traveling & in need of a solid cup of coffee, absent a Starbucks Store, I can always find hot water, but cannot seem to find a brew as well balanced as the Via Bold.

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Drink of Choice

By Kathy

from New York

The Italian Roast is about the best via, at least for me. I drink it every day and love that I can have a cup of coffee in just the time it takes to boil water. I also like it can be taken with me and made when I get to my destination. Never put up with bad coffee.

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Love Starbucks VIA ,

By BuddyS

from Branford CT

I'm forever hooked on Italian Dark Roast Via. And I've never been disappointed by the efficiency and convenience of the service from order entry to outside the door delivery. You can save nicely on delivery costs with an order over $75 (three packages of 50 should do it.) I'm super spoiled!

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