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My Starbucks Rewards

Earn Stars at participating Starbucks stores and at Starbucks Store online with purchases of At-Home coffee and tea products such as packaged coffee, Starbucks VIA® Ready Brew, Starbucks® K-Cup® Packs and Verismo® Pods, and Teavana tea tins. Also earn Stars with purchases of Tazo teas on Starbucks Store online.

Starbucks Store online customers can receive a maximum of 10 Stars per order. A unique Star Code will be included in your shipment confirmation email. Your Star code value will be equal to the number of qualifying products in this order. Star Codes expire six months after your order is shipped.

Enter the code at, sign in or sign up, and you're on your way to My Starbucks Rewards™ benefits like free food or free drinks at participating Starbucks® stores. Some restrictions apply. Visit for program details.

Also, My Starbucks Rewards™ members get a Star for each purchase made with a registered Starbucks® Card.

Starbucks VIA® Ready Brew French Roast

My Starbucks Rewards
1 Star
Subscription Item:
8 count
Our darkest roast. Light-bodied and intensely smoky, for a bold start to your day.
Availability:  This item is in stock.
Our darkest, boldest coffee that's ready in an instant, Starbucks VIA® Ready Brew French Roast has surprisingly low acidity and a light body.

We use 100% natural roasted arabica coffee to create a blend of instant and microground coffee, so you can experience its intense, smoky flavor anytime, anywhere. Just tear open a packet, add water, wait 10 seconds, and stir. Then enjoy the deep, dark flavor of French Roast.

Did You Know?

All Starbucks VIA® coffees are made with the same quality coffee beans as our whole bean coffees and are also produced under the guidelines of our C.A.F.E. (Coffee and Farmer Equity) Practices.

Blonde Medium Dark

Full-Bodied & Bold

Tasting Notes Intense & Smoky

Region multi-region

It doesn't matter where you are—on a camping trip, a boat or even at the office—it's always easy to make a cup of Starbucks VIA® Ready Brew. Just follow these steps to instant satisfaction and a perfect cup of coffee.

  1. Pour in packet.
  2. Add hot water.
  3. Stir and enjoy.

Each coffee requires slightly different amounts of time and temperature during the roasting process to create a cup at its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles so you can easily find your desired flavor and intensity.

  • Blonde: Blonde-roasted coffees have a shorter roast time, lighter body and mellow flavors.
  • Medium: Medium-roasted coffees are balanced with smooth and rich flavors.
  • Dark: Dark-roasted coffees feature a fuller body and robust, bold flavors.


by PowerReviews

(based on 59 reviews)

Ratings Distribution

  • 5 Stars



  • 4 Stars



  • 3 Stars



  • 2 Stars



  • 1 Stars




of respondents would recommend this to a friend.

Reviewed by 59 customers

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Love Starbucks Via French Roast


from Chicago

I cannot find VIA French Roast in stores what a shame but I'm happy to say I was able to order it online with ease and it came fairly quickly

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(4 of 5 customers found this review helpful)


want bigger packages!

By bhanu

from Tucson, AZ, USA

I really wish this product came in larger amounts (perhaps with a slight price decrease). Its hard to buy such a few at a time. Still the best instant available!

Comment on this review

(2 of 2 customers found this review helpful)


By far the best Via

By Jerry512

from Austin

Very smooth yet full flavored. My only complaint is that most stores do not sell French Roast Via, so you have to order it online. Saying that, I have made three separate orders so far, and the shipping was fast.

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Like great for travel--almost like store coffee. better than hotel

By dopio

from Undisclosed

Like great for travel--almost like store coffee. better than hotel

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By Goodwife

from Midwest

My coffee snob husband, who has sneered at instant coffee and drinks only fresh brewed French Roast, uses the French Roast Via. THAT'S AN ENDORSEMENT.
(The ordering process was painful but was fixed. )

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A long time favorite.

By GeoThermalUnit

from Torrance, CA, USA

See all my reviews

Love this bold flavor! Easy to use pouch and coffee at an instant. Only thing missing are the extra shots.

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The best Starbucks coffee

By CeCe22

from New York, NY, USA

See all my reviews

I've been drinking Starbucks' Via coffee exclusively since its debut, and French Roast is by far my favorite. Aside from the lower acid and less aftertaste than regular Starbucks coffee, it is quick, easy and transportable. I wish Starbucks would get the French Roast back into the stores, though this is not so much of an issue now that I can get my stars on the packets purchased on-line.

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(1 of 1 customers found this review helpful)


Rich, delicious cup of coffee

By Mickyw

from Colorado

Forget about hotel room coffee, carry Starbucks via packs for a rich, delicious, easy cup of joe. Always perfect tasting, full of flavor packed in such an easy small package tube.. So easy to carry in your briefcase, purse, luggage.. Just add hot water and cream/sugar of choice and enjoy.

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The Best!

By Pinkie

from Los Angeles

I only have one cup a day so it has to be good.
I travel for business and no longer take the chance that a bad cup will come my way…so I take these little packets along and voila, great coffee, no matter where I am!

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(2 of 2 customers found this review helpful)


French roast as it should be!

By Fitnut

from Maryland, USA

This is our favorite brew among the Via line. But, we are finding it increasingly hard to find at our local Starbucks stores. I have had to order online to stock the pantry but, continue to make this the brew of choice each morning.

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